Kumu

Case Studies

From sunrise to sunset, we build for brands we believe in.

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Ocean Wise · Ocean.org case study cover
01 / 06

Ocean Wise · Ocean.org

A world in which oceans are vibrant and flourishing

We partnered with Ocean Wise (the new name for the Vancouver Aquarium) to launch Ocean.org — a digital platform built to engage millennials worldwide on the future of our oceans.

Digital Brand StrategyDigital StrategyUXCampaignVideo Storytelling+1
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T-Mobile case study cover
02 / 06

T-Mobile

Finding T-Mobile's North Star

A deep-insights engagement with T-Mobile's VP of Consumer Insights, CMO, Director of Technology and VP of Consumer Insights — user experience research, online user testing, focus groups and workflow redesign that drove a sizeable increase in retail-to-online sales.

Digital StrategyCompetitive AuditHomepage TestingFocus GroupsQuant + Qual User Testing+1
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Majestic Gold Corp. case study cover
03 / 06

Majestic Gold Corp.

Patience, precision, and the long arc of value

A full investor-grade rebuild for a TSXV-listed gold producer — pairing an editorial dark-mode site with live market data, an investor CRM, and a downloadable EPK and presentation suite.

Brand StrategyCopywritingDesign + UXWeb DevelopmentAPI Development+3
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National Football League case study cover
04 / 06

National Football League

Bring fans closer to the action

A creative and technology strategy for the NFL's mobile website — designed to organize official apps and make them effortless for fans to find and download.

IA / UXMobile + Desktop WebCampaignDesign
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Lightspark Software case study cover
05 / 06

Lightspark Software

A Data-Driven Plug & Play SaaS connecting multiple use cases

Kumu helped Lightspark with product design, product roadmaps, user testing, brand and more.

Brand StrategyBrand PositioningProduct StrategyJobs to Be Done ResearchInformation Architecture+9
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Chrysalix Venture Capital case study cover
06 / 06

Chrysalix Venture Capital

Making a better future possible

A repositioning and digital rebuild for Chrysalix as it shifted from clean-tech VC to a new focus on robotics, AI and automation — without losing the equity it had built.

Brand StrategyCommunications + Marketing StrategyWebsite DevelopmentMobile WebApp Development+4
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